Redesigned templates: fresh looks for trusted formats

One of the highlights of this release is the redesign of our most popular templates. These templates have been given a modern, updated look:

• Tiled Message Gallery
• Mosaic Gallery
• Billboard
• Message with Curved Media

They are designed for both Digital Signage and Screensavers, ensuring a contemporary and professional appearance everywhere. With the ability to add your logo, brand colors, and other visual elements, each template seamlessly aligns with your corporate identity.

Dynamic Social Templates: real-time content on your screen

The new Dynamic Social Templates automatically display real-time content from LinkedIn, Facebook, X, Instagram, or even news feeds such as CNN and BBC. You decide whether to highlight a single post in detail or showcase multiple posts in a dynamic collage. This ensures your communication is always current without any extra effort.

Other improvements

The Netpresenter Player (v16.0) introduces both visual and technical upgrades:

• Zoom effect for images*
• Smooth fade transitions
• Improved caching
• Extended cache duration
• Better bandwidth efficiency

*The zoom effect is available for the four redesigned templates.

Want to know more?

Check out the 2025 Release Notes for a complete overview of all new features and enhancements in this Netpresenter Release. Want to ask your questions right away? Feel free to contact our team.

The post Netpresenter Release 2025: New templates and more! appeared first on netpresenter.com.

Almost three-quarters (72%) of cyber leaders indicate that cyber risks to their organization have increased¹. Attackers are becoming more sophisticated and target all kinds of sectors. No organization is spared. Digital resilience is therefore no longer a luxury; it is an absolute necessity.

In short, digital resilience means that as an organization you are not only able to prevent attacks, but also withstand them, limit damage, and recover quickly. This goes beyond technical measures: the role of the employee is crucial. News headlines frequently remind us how a single careless click on a malicious link can trigger major consequences for an entire organization.

That is why it is essential to train employees properly. But training alone is not enough. When an attack does occur, employees must be warned and instructed immediately and effectively to help contain the damage.

From Weak Link to Human Firewall

Human behavior was involved in nearly 60% of all data breaches in 2024², making it perhaps the greatest vulnerability within organizations. Time to close this digital front door. How can an employee prevent a cyberattack? And how should they respond if one occurs? Investing in cyber awareness, skills, and safe behavior is essential to transform the weak human link into a so-called “human firewall.”

Traditional annual trainings or occasional emails fall short. Effective training consists of continuous, short, and visual learning moments that can constantly be adapted to current threats. It is essential that information is repeatedly displayed “in their face” so it is noticed and remembered, but without interrupting employees while they are working. The best way to achieve this is by presenting information when employees are not actively working. This is done through various channels that are tailored to their needs and bring information directly to them, such as Digital Signage on TVs or Screensavers on PCs.

Netpresenter Smart Campaigns makes this process simple and effective. With AI Agent Technology, employees are continuously trained across all screens (PCs, TVs, and smartphones) without disturbing them during their work. Smart Campaigns also include periodic spot checks in the form of quiz questions to assess whether information is truly remembered. Based on the measured training results, knowledge levels are maintained, and training intensity is automatically scaled up or down until objectives are achieved.

Limit Damage During an Incident

“You can make a crisis worse with poor communication, but you can prevent escalation with good communication. No communication? Then you have a real problem,” says Frank Hoen, founder of Amber Alert Europe and CEO of Netpresenter.

Speed and clarity are crucial for effective crisis communication: reliable information and instructions must reach all employees within seconds to prevent escalation. Having a crisis communication plan ready is important, but the tools to execute this plan are just as vital. A plan without the ability to implement it with the right tools is nothing more than a wish.

Many organizations still rely on traditional communication channels such as email. Yet email is often too slow, insecure, or even completely unavailable during a cyber crisis. It is far more effective and safer to activate all internal screens (TVs, PCs, and mobile devices) and make alerts instantly visible to everyone. Even in the worst-case scenario, there must be communication. Redundancy in communication channels ensures that critical messages always reach employees, even during outages or network failures.

With Netpresenter Alerts, you can activate your alerting plan within seconds using pre-set scenarios. Thanks to its omnichannel approach, alerts are distributed in real time across all available screens to reach everyone quickly. Even without internet, messages can be sent via SMS. Alerts appear on top of all other applications, making them impossible to miss. Finally, read confirmations and automatic reminders through attention boosters ensure you can enforce 100% readership.

Curious how Netpresenter Alerts works? Take the free guided tour today!

Make Your Organization Digitally Resilient

Digital resilience is not a luxury but a strategic necessity in a world where cyber threats continue to grow. A strong human firewall and effective crisis communication are indispensable for digital resilience. Organizations that invest now in both are building a safe and resilient future.

Netpresenter helps you achieve this. Curious to see how it works in practice? Schedule a free demo today.

¹ World Economic Forum, Global Cybersecurity Outlook 2025
² Verizon, Data Breach Investigations Report 2024

The post Strengthening Digital Resilience in 2025: From Human Firewall to Crisis Communication appeared first on netpresenter.com.

Following a thorough external audit conducted by the independent and accredited auditing firm Forvis Mazars, it has been confirmed that Netpresenter meets the requirements of the ISO 27001:2022 standard for information security. “This certification validates that we have implemented the appropriate processes and control measures to protect data and continuously manage security risks,” says Antonie van Kessel, IT Manager at Netpresenter.

What is ISO 27001:2022?

ISO 27001:2022 is a globally recognized standard for information security, demonstrating that an organization systematically and structurally works to protect sensitive information. To achieve this certification, it is essential to establish, implement, maintain, and continuously improve an Information Security Management System (ISMS). With an ISMS, organizations can identify and manage risks and ensure the confidentiality, integrity, and availability of information. Organizations with an ISO 27001:2022 certification demonstrate compliance with stringent data security requirements and adherence to relevant laws and regulations.

What does this mean for your organization?

In an era where digital threats are becoming increasingly sophisticated and information security is a top priority, trust is crucial—trust that your organization collaborates with partners demonstrably compliant with internationally recognized standards. “Thanks to our ISO 27001:2022 certification, you can trust that our processes, systems, and personnel meet the highest international standards in information security,” adds Antonie van Kessel.

Specifically, this means for your organization:

• Secure handling of sensitive information: Everything you communicate with us or manage via the Netpresenter platform is optimally protected.
• Support for compliance and audits: This certification aids you in demonstrating compliance during internal controls, external audits, or governance processes, as you collaborate with a security-conscious and certified provider.
• Enhanced trust in the collaboration: Everyone within your organization can rely on Netpresenter to take information security seriously and manage it systematically.

Need more information?

You can directly download our ISO 27001:2022 certificate here. Curious about additional security measures we employ to ensure the safety of our platform? Visit our dedicated security page for more information.

The post Netpresenter is ISO 27001:2022 Certified appeared first on netpresenter.com.

Microsoft has issued a warning about “active attacks” targeting certain SharePoint server software used for document sharing within organizations, Reuters reports. The company urgently advises customers to implement security updates immediately. This is alarming news for thousands of organizations, as the damage from such an attack can be extensive. Effective crisis communication is crucial, particularly in situations like these. In this article, you’ll learn why effective crisis communication matters, the characteristics of strong crisis communication, and how to prepare your communication for any type of cyber crisis.

Effective crisis communication prevents further damage

Good communication ensures that a (potential) crisis remains under control and does not escalate further. When employees are not informed promptly and thoroughly, uncertainty and confusion arise. This can lead to panic, undesirable behavior, and additional harm to the organization.

Traditional channels such as intranet and email are unsuitable as crisis communication tools. They are often overlooked or noticed too late and can even become compromised themselves, leading to further problems. The alternative? Omnichannel push communication. This allows you to immediately deliver information to all employees, regardless of their location, utilizing all available screens: TVs, PCs, and mobile devices.

It is essential that this communication instantly captures attention, immediately takes priority over other messages, and enables employees to confirm receipt. Various tools are available for this purpose, such as Alerts—prominent messages that appear directly on top of all other communications on TVs, PCs, and mobile phones—and Tickers: scrolling information bars immediately visible above all open applications on PCs. These ensure warnings, information, and instructions are not overlooked, enabling employees to clearly understand the situation and the required actions to prevent further damage.

Create redundancy and prepare your communication for any cyber crisis

How do you ensure employees are reached quickly and effectively during any cyber crisis? By creating redundancy. Redundancy is crucial for every organization’s digital survival. It simply ensures that one or more communication channels are always available during a crisis, regardless of the circumstances. Communication should be possible even if the internet has completely failed. By leveraging multiple channels—from communication via TV screens, PCs, and mobile apps, to even SMS messaging—you significantly reduce the risk of a communication failure and, consequently, additional harm.

Prepare yourself to prevent chaos

A crisis demands swift and decisive action, including thorough preparation. Don’t wait until it’s too late; ensure you are ready now. Do this by having the right tools to communicate effectively in the manner described above. Additionally, it is essential to prepare as many different scenarios as possible in advance and to pre-set corresponding messages, allowing quick action during any type of crisis. Every second counts during a cyber crisis; there is no room for improvisation. Solid preparation, the right tools, and fast, thoughtful communication make the difference between a manageable situation and total chaos.

Start improving your crisis communication today. Schedule a no-obligation consultation with one of our experts or discover the power of our crisis communication software yourself through a brief demo.

The post Microsoft warns about SharePoint vulnerability. How to inform employees during crisis? appeared first on netpresenter.com.

Effective employee communication is essential to keep your team informed, engaged, productive, and safe. But getting it right takes more than just sending messages—it starts with a clear strategy. Whether you’re improving existing communication or building your approach from the ground up, these six practical steps will help you create structure, deliver the right message to the right people, use the proper channels and achieve actual results.

Looking for the full guide with a more elaborate explanation per step, and 10 communication best practices? Download it here for free!

1. Identify Your Goals

Identifying your communication goals is the first step in building a strong employee communication strategy. Clear goals guide your efforts and keep you aligned with organizational priorities. Most employee communication strategies focus on four key goals:

• Informed: Deliver timely and relevant information that enables employees to do their jobs effectively.
• Engaged: Create an interactive and participatory environment that builds a sense of community and belonging.
• Productive: Minimize information overload and ensure employees can easily access what they need to work efficiently.
• Safe: Share urgent updates quickly to protect employees and the organization, especially during crises or emergencies.

2. Select Your Target Group

Selecting specific employee communication target groups is crucial for ensuring that messages are relevant and well-read. Different audiences within an organization have unique needs and preferences for what information they receive and how they receive it. Tailoring your communication to these groups
ensures that the right message reaches the right people in the most impactful way.

Let’s identify your communication target groups:

• Office Employees: Everyone who primarily works from a desk in an office environment.
• Non-desk Employees: Employees who do not have regular access to computers, such as factory workers and construction workers.
• Remote Employees: Those who don’t work in the office and rely heavily on digital communication tools, such as work-from-home staff.
• Field Employees: Employees like service technicians and delivery personnel who are often on the move and need timely information.
• External Audiences: People such as visitors, patients, and students who require clear and concise information relevant to their interactions with the organization.

3. Select the Right Communication Channel

Now that you have selected your communication goals and target groups, it’s time to choose the right communication channels. Choosing the appropriate communication channel for each target audience is essential for effective communication. Different groups prefer and respond better to different communication channels. By selecting the right channel, you ensure that your messages are received, understood, and acted upon.

Here are the most common communication channels and the groups they are best suited for:

• TV (Digital Signage): Office employees, non-desk employees and external audiences.
• PC (Screensavers, Apps, Lock Screens, Wallpapers): Office employees, remote workers
• Mobile Apps: Office employees, non-desk employees, remote workers, field employees

(!) The Netpresenter platform offers communication through all these channels – all managed from one place. Curious how it works? Take a self-guided tour today!

4. Categorize Information

Categorizing information is a key component of effective employee communication. That’s why we developed the Netpresenter Communication Principle. The Netpresenter Communication Principle categorizes messages into four quadrants based on their importance and urgency. We highly recommend reviewing your different types of communication and identifying how they fall into these categories.

• Critical: Communication with urgent and important information that requires immediate attention. 
• Must Know: Messages in this quadrant are essential but less urgent. They hold significance for the organization and include vital business updates and safety messages. 
• Should Know: Messages that provide convenient, non-critical information. While not highly important, they can occasionally be urgent.
• Nice to Know: Communication in this quadrant is non-essential and low priority, including non-critical updates and fun facts.

5. Prioritize Communication

After categorizing your communication efforts, it is crucial to prioritize them. Why? Prioritizing ensures each message receives the appropriate level of exposure, preventing information overload. Follow our Information Priority Pyramid, starting with quadrant 1 (critical), then moving to quadrant 2 (mustknow), quadrant 3 (should-know), and finally quadrant 4 (nice-to-know) to prevent information overload and improve communication effectiveness.

6. Use the Right Strategies and Tools per Quadrant

Effective communication relies not only on categorizing and prioritizing information but also on employing the right strategies and tools to convey messages effectively. By aligning your communication strategy with the importance and urgency of the information, you ensure messages are delivered effectively. The medium is equally crucial. Selecting the appropriate medium for your message and target audience is essential for successful communication. Here’s how to approach each quadrant in the Netpresenter Communication Principle and with which tools:

Quadrant 1. Critical:
Instantly display and push information through all available channels to ensure widespread distribution.
Tools: Digital Signage, Screensaver, Employee App, Push notifications, PC pop-ups, Desktop Ticker, SMS

Quadrant 2. Must Know:
Repeatedly display information to reinforce visibility, understanding, and retention.
Tools: Digital Signage (higher frequency), Screensaver, Quizzes, Employee App, Lock Screen, Wallpaper, Email, Intranet

Quadrant 3. Should know:
Display information at the right moment to keep employees engaged and attentive.
Tools: Digital Signage (lower frequency), Employee App, Push notifications, PC pop-ups, Ticker, SMS, Instant messaging

Quadrant 4. Nice to Know:
Display information occasionally, ensuring it doesn’t compete with more critical messages.
Tools: Digital Signage (lower frequency), Employee App, Intranet, Internal Newsletter

Ready to take the next step?

Setting up and implementing an effective employee communication strategy can feel overwhelming—but you don’t have to do it alone. Our communication experts are here to help you translate these six steps into a concrete action plan tailored to your organization’s needs. In just one session, we’ll analyze your current situation, identify quick wins, and help you choose the right tools and channels for maximum impact.

Are you ready? Schedule your free expert session now and start improving your employee communication today.

The post 6 Steps to kickstart your Employee Communication appeared first on netpresenter.com.

Digital signage is no longer just about displaying full-screen slides; it’s about delivering the right information to the right people at the right time. But how do you know which solution is truly the best digital signage software?

Here are 10 must-have features that the best digital signage software should offer. These are not only “nice-to-haves”, they’re essential. And the good news? Netpresenter delivers on every single one.

1. Targeted Messaging for Maximum Relevance

The best digital signage software lets you target content to specific screens, departments, job roles, or locations. Whether it’s an HR update in the head office or safety alerts in a factory, Netpresenter makes targeting seamless with integrations like Active Directory and dynamic audience rules.

2. Time-Saving Professional Templates

Creating eye-catching content shouldn’t take hours. Netpresenter includes a wide variety of ready-made templates designed for various content types, such as announcements, KPIs, social feeds, safety messages, and more. These templates scale beautifully across all screen types, essential for the best digital signage software.

3. Consistent Branding on Every Screen

Your internal communication should reflect your external brand. Netpresenter allows you to apply your corporate identity, colors, logos, and fonts to every message. You can even customize branding per department or location, ensuring brand consistency across the board.

4. Dynamic Visuals, GIFs and Animations

Forget static slides, dynamic content drives attention. With support for animated GIFs, videos, and transitions, The Best Digital Signage Software ensures your messages stand out without needing sound or interactivity.

5. Simple Content Management for All Teams

From internal communications to IT and HR, everyone should be able to use your digital signage platform. Netpresenter enables any authorized user to publish, update, and schedule content, with no design or technical skills required.

6. Fast Deployment and Centralized Control

Whether you have 5 or 500 screens, the best digital signage software must scale easily. Netpresenter makes it simple to roll out to new locations, manage user permissions, and push updates, all from a central dashboard. Local teams can even manage their own screens if needed.

7. Built-In Integrations with SharePoint, Social Media & More

Your content already lives in SharePoint, Microsoft Teams, social media, and data dashboards. Why duplicate it? Netpresenter pulls live content directly from these platforms, automatically displaying updates, KPIs, or posts where your employees will see them most.

8. Interactive Engagement with QR Codes

Bridge the gap between screen and action. Netpresenter supports scannable QR codes in every message, driving employees to sign-up forms, feedback tools, policy documents, or learning platforms. It’s interaction made easy.

9. Advanced Scheduling & Smart Publishing

Schedule the right message at the right time, down to the minute. With The Best Digital Signage Software, you can schedule content per location, screen, user group, or time of day. Set content to repeat, expire, or publish on future dates automatically.

10. AI Assistant for Smarter Content Creation

The best digital signage software doesn’t just display messages; it helps you create them. Netpresenter’s built-in AI Assistant can write, shorten, translate, rephrase, or visually enhance your messages in seconds. Whether you need a punchy headline, a local-language version, or help optimizing tone, the AI Assistant has your back, boosting both speed and consistency.

Netpresenter combines all the must-have features, like targeting, dynamic visuals, real-time data integrations, easy scheduling, branding control, and AI-powered content creation, into the best digital signage software.

Whether you’re in healthcare, manufacturing, government, education, or enterprise IT, Netpresenter helps you communicate better, faster, and with more impact. Curious how it works? Request a 30-minute demo for free or take a self-guided tour today!

The post The Best Digital Signage Software Does These 10 Things appeared first on netpresenter.com.

In a world where employees are constantly bombarded by emails, notifications, and meetings, digital signage has become a vital channel to cut through the noise. But simply installing screens isn’t enough. The real impact lies in strategic digital signage screen placement—ensuring that your messages are seen, understood, and remembered.

As a platform purpose-built for employee communication, Netpresenter transforms digital signage into a powerful communication network. With smart placement and targeted content delivery, organizations can inform, engage, and activate employees more effectively than ever before.

In this article, we combine practical guidance, proven best practices, and physical screen placement insights to help you make the most of every screen in your workplace.

Why Digital Signage Screen Placement Matters

Whether your goal is to improve compliance, increase engagement, or boost awareness, the placement of your digital signage screens determines how effective your message will be. A strategically placed screen in a high-traffic zone can deliver thousands of impressions per day, while a poorly placed screen might go unnoticed for weeks.

With Netpresenter, screen placement becomes part of a broader internal communication strategy. By combining smart locations with features like scheduling, targeting, and analytics, organizations can ensure the right message reaches the right person, at the right time, via the right screen.

Key Considerations for Effective Digital Signage Screen Placement

Choosing the right location for your digital signage screens isn’t just about visibility—it’s about maximizing message impact while minimizing disruption. Below are the essential factors to consider when placing Netpresenter screens to ensure optimal performance, reach, and inclusivity.

1. Viewing Height and Angle

Optimal screen positioning ensures content falls within the viewer’s natural field of vision.

Eye-Level Placement: Screens should ideally be mounted at or just above eye level. A person’s vertical field of view is about 75° below and 60° above eye level. Effective content sits within 20°–25° of central vision.

Distance Considerations:

• At 1.5 meters away, the field of attention is within 0.6 meters of eye level.
• At 3 meters, within 1.2 meters.
• At 6 meters, within 2.5 meters.

With an average viewer height of 1.7 meters, screens should not be mounted higher than 4.2 meters from the ground to stay within the optimal viewing zone.

2. Screen Size and Resolution

Match your screen’s size and resolution to its environment: Use smaller, high-resolution screens (20″+) for kiosks or entry points. Choose larger displays (42″ to 55″) for lobbies or open-plan areas where viewers are farther away. High resolution ensures clarity from a distance, especially for text-heavy messages or dashboards.

3. Floor Plan and Traffic Flow

Understanding the physical layout of your space is essential:

High-Traffic Zones: Position screens where employees regularly walk or wait.
Congregation Points: Focus on areas like break rooms, cafeterias, and entrances.
Avoid Obstructions: Keep screens clear of pillars, doors, or furniture that may hinder visibility.

4. Avoid Workflow Interruption

While visibility is essential, it must not come at the cost of productivity. Screens that are too close to desks, meeting rooms, or focus areas can distract employees from their work. Bright visuals, videos, or animations may become a hindrance in spaces where concentration is key.

Best practice: Keep dynamic content out of quiet zones. Instead, use screensavers or desktop tickers in these areas to deliver updates without disrupting workflow.

5. Think Vertically: Use Wall and Ceiling Space Wisely

Not all screens need to be mounted at chest height. In open spaces or larger rooms, positioning screens above eye level and angled downward can help reach larger audiences without taking up valuable floor or wall space.

In areas with limited square footage, vertical zoning becomes especially useful. Consider using column-mounted or ceiling-suspended displays to maintain visibility without interfering with foot traffic or interior design.

6. Accessibility and Safety First

All digital signage screen placements must comply with accessibility and safety regulations. This includes:

• Ensuring that screen content is readable for employees with visual impairments
• Avoiding placements that block emergency signage, doorways, or walkways
• Mounting screens at a height accessible to wheelchair users or those with limited mobility

Inclusivity in communication is not just a legal obligation—it’s a moral one. Everyone deserves to be informed and included.

Strategic Locations for Netpresenter Screens

Here are the top-performing locations to install Netpresenter-powered screens:

1. Main Entrances and Reception Areas

Perfect for creating strong first impressions. Use screens here to:

• Welcome employees and visitors
• Share company news or announcements
• Highlight key initiatives or leadership updates

2. Elevators and Stairwells

Ideal for bite-sized, fast-read content:

• Quick reminders
• Safety messages
• Quotes or engagement polls

3. Break Rooms and Cafeterias

These social hubs offer longer dwell times:

• Promote events, wellness initiatives, or HR updates
• Feature compliance campaigns
• Run visual storytelling content

4. Production Floors and Warehouses

For frontline and deskless employees:

• Share safety protocols and shift schedules
• Display KPIs and operational dashboards
• Reinforce training messages

5. Office Corridors and Collaboration Spaces

Use transitional zones to reinforce consistent messaging:

• Internal campaign updates
• Department achievements
• Culture and value statements

Where Not to Place Your Screens

Avoid these pitfalls in digital signage screen placement:

Obstructed View: Screens hidden behind walls, doors, or large fixtures
Distraction Zones: Placing screens too close to workstations may distract employees
Low Engagement Areas: Rarely visited or dead-end locations
Unsafe or Non-Compliant: Avoid placements that block fire exits, signage, or pathways

Fortunately, Netpresenter supports corporate screensavers, desktop tickers, and mobile push notifications to complement screen coverage and reach remote or desk-based staff.

Matching Content to Digital Signage Screen Placement

Netpresenter’s targeted publishing allows you to customize content per screen or location:

Extend Reach Beyond Physical Screens

Not every employee walks past a screen daily. Netpresenter ensures full coverage with effective tools, like the corporate screensaver (which we often call desktop digital signage), employee app, desktop alerts, a desktop ticker, and more. Our employee communication platform keeps your entire workforce informed, engaged, productive, and safe.

How to Plan Your Netpresenter Deployment

1. Audit Physical Space: Map employee movement and identify natural stopping points
2. Evaluate Sightlines: Test screen visibility under real lighting and angle conditions
3. Select Appropriate Hardware: Match screen size and resolution to viewing distance
4. Assign Location-Based Content: Align messaging with each screen’s purpose
5. Monitor and Adjust: Use Netpresenter analytics to optimize screen performance

Strategic digital signage screen placement transforms everyday spaces into dynamic communication touchpoints. Combined with Netpresenter’s powerful publishing and targeting capabilities, every screen becomes a tool to keep employees informed, engaged, productive, and safe.

Whether on a factory floor, in a reception area, or broadcast via desktop digital signage, Netpresenter ensures your content reaches the right people, in the right place, at the right time. Netpresenter is the platform that helps you achieve all of this. Curious how it works? Request a 30-minute demo for free or take a self-guided tour today!

The post Digital Signage Screen Placement with Netpresenter appeared first on netpresenter.com.

Many organizations invest heavily in creating valuable SharePoint content. But how do they ensure this content gets maximum attention and that SharePoint adoption increases? To tackle this challenge, Macaw and Netpresenter have developed a unique solution that makes SharePoint content more visible, accessible, and effective: the Netpresenter-SharePoint Connector.

Two experts, one shared mission

As a Microsoft partner, Macaw specializes in fully leveraging the Microsoft ecosystem to deliver groundbreaking solutions. Netpresenter complements this perfectly with a visual communication platform that improves employee communication. Both parties identified the same challenge: How do you ensure that SharePoint content is not just available, but genuinely stands out and gets used?

“We notice an increasing need among our customers to highlight SharePoint content in as many ways as possible,” says Meggy de Jong, Marketing Manager at Macaw. “This growing demand for activation is precisely what makes this collaboration so relevant.”

Automatically display SharePoint content on every screen

Thanks to the specially developed SharePoint web part by Macaw and Netpresenter, content automatically appears on all screens within the organization—without additional manual steps. When creating content in SharePoint, users simply indicate whether it should be distributed via Netpresenter. News articles and important updates then immediately appear on all TV and PC screens running the Netpresenter software. The integration is designed so IT departments require minimal involvement, while communication teams achieve maximum reach with minimal effort.

“Our goal is to ensure technology serves people, not the other way around. With this integration, teams no longer need to worry about distribution—SharePoint content automatically reaches employees,” says Meggy de Jong, Marketing Manager at Macaw.

From pull to push communication for maximum results

Traditionally, SharePoint relies on pull communication, where employees actively consult the intranet. The integration enables a shift to push communication. Messages are automatically and proactively displayed on TV and PC screens throughout the company, directly reaching all employees, including those without regular access to a PC.

Additionally, the integration provides smart ways to drive traffic to the intranet, such as QR codes and call-to-action buttons in messages directing employees straight to the complete content in SharePoint. Presentation also receives an upgrade: SharePoint content is shown via Netpresenter in visually appealing formats designed to attract and retain attention.

The result? Improved content visibility and higher SharePoint adoption. “The combination of proactive distribution and visual communication creates significantly greater impact. Organizations see their messages gaining much better visibility—both in the office and elsewhere on the work floor,” says Youri Cortenraad, Account Manager at Netpresenter.

Activating SharePoint at Texas A&M AgriLife

At Texas A&M AgriLife, effectively informing students and employees has been a major challenge. Through Netpresenter Digital Signage, they now efficiently share SharePoint content with their 6000 students and 5000 employees. “By integrating SharePoint news and events, we’ve successfully reached all our sites. Digital Signage serves as an extension of our SharePoint platform, offering an effective channel to engage our employees. It’s been a monumental improvement, greatly amplifying our outreach efforts across the board.” – Alan Kurk, CIO at Texas A&M AgriLife.

Make SharePoint a visible and powerful communication channel

With Macaw and Netpresenter’s SharePoint connector, organizations can boost their intranet performance. Information becomes more visible, and SharePoint adoption improves as content is proactively distributed via TV screens. This transforms SharePoint into an active communication channel with maximum impact. Curious to learn more or see the SharePoint Connector in action? Read more here or request a demo with one of our experts today

The post Making SharePoint content truly visible: Macaw and Netpresenter join forces appeared first on netpresenter.com.

Employee engagement is under pressure. And that has direct consequences for productivity within your organization. According to Gallup’s latest State of the Global Workplace report, global employee engagement dropped from 23% to 21% in 2024. The result: an estimated loss of $438 billion in productivity. These are not statistics to ignore – this is a wake-up call. Time to turn the tide. The key question: how do we increase employee engagement?

The answer lies in communication. Engagement is not just about what we say, but also how, when, and through which channels we communicate. Below are six concrete communication shifts that HR professionals can implement today to increase engagement.

1. Reach Employees Where They Are

Everyone communicates differently, depending on their workplace and the devices they use. Whether someone works in an office, on a factory floor, or from home, it’s essential that communication is always and everywhere accessible. According to Gallup, 22% of employees worldwide feel lonely. For remote workers, that rises to 27%.

An omnichannel communication strategy helps address this. By spreading messages across multiple channels, you ensure that everyone is reached – even those without PC access. Think of Digital Signage screens in canteens, Corporate Screensavers at pcs, and updates via an employee app on mobile phones. This way, no one is left out, everyone stays informed, and employees feel more engaged.

2. Create an Active Communication Culture

Internal communication often feels like a one-way street: management shares updates, and employees absorb them. That’s uninspiring and creates a sense of distance. Employees want more than just corporate announcements; they seek communication that connects and resonates.

An active communication culture where everyone can share content makes a big difference. These can be work-related updates, but also informal or personal messages shared by various colleagues. Think of a recap of a successful client visit, a colleague being highlighted in a fun way, or travel photos from a team member. Assigning local content creators within teams or departments to share context-specific updates keeps communication relevant, varied, and relatable – regardless of workplace. As you can imagine, this has a positive impact on employee engagement.

3. Make Business Results and Performance Transparent

When employees have no visibility into how their work contributes to broader organizational goals, their work can quickly feel dull or meaningless. That missing link often leads to reduced engagement, lower productivity, and less job satisfaction. Transparency around business results and individual performance is a powerful remedy.

You can improve this by integrating data into employee communication. Real-time dashboards with, for example, production figures or customer satisfaction scores give employees direct insight into their impact. Additionally, recognizing performance visibly is motivating. It’s important that all screens are utilized so everyone – even those without PC access – can see the information. This way, all employees know their efforts are seen and appreciated.

Do’s and Don’ts for Successful Employee Engagement

Boosting employee engagement isn’t always easy, and even small missteps can have a big impact. Want to get it right? Our infographic highlights key Do’s and Don’ts for building an engaged workforce. Download it here and start increasing your employees’ engagement today!

4. Ensure a Varied Communication Mix

Sharing the same type of messages over and over doesn’t work. Too many serious updates can cause attention to fade, while an overload of light-hearted content can overshadow important messages and diminish the credibility of your communication. The key is to strike the right balance.

By alternating strategic updates, project milestones, and business announcements with informal messages—like birthdays or team activity photos—you keep communication interesting and accessible. Externally generated content, such as news or weather reports, can also be a valuable addition. This keeps your communication dynamic, relevant, and attractive to employees.

(!) The right balance between business-critical and light-hearted content is essential, as is the format in which you present it. Entertainment is the spice of engagement. That’s why infotainment—a format where information is presented in an entertaining way—deserves a key role in modern employee communication. Infotainment grabs attention and boosts the effectiveness of your messages. It ensures that employees not only stay informed but also enjoy consuming your content.

5. Make Communication Relevant

Information overload is one of the biggest challenges in employee communication nowadays. No one wants to be flooded with irrelevant messages. When messages aren’t relevant or don’t align with employees’ needs, they’re more likely to ignore communication altogether. The result? Engagement drops and the distance between employees and the organization grows.

Targeting is the solution. By tailoring messages based on location, department, or other relevant characteristics, employees only receive updates that matter to them. Think of factory workers seeing production deadlines on large screens, while office staff receive lunch menu updates via screensavers. This prevents information overload and ensures employees stay connected to communication and the organization.

(!) The trend of hyper-personalization ties in perfectly here. Just as social media algorithms tailor content to user preferences, employee communication can also be personalized. By adapting information to individual needs and contexts, communication becomes not only more effective but also more valuable.

6. Give Employees a Voice

Sharing information alone isn’t enough to boost engagement; it’s also about listening to employees. When they have no space to share opinions, voice concerns, etc., they don’t feel heard, valued, or engaged.

With interactive tools like polls, pulse surveys, and feedback buttons in employee apps, you can easily gauge what’s going on in your organization. By giving employees a voice and actually acting on their input, you show that their opinions matter. When they see that their feedback leads to tangible improvements, engagement grows organically.

Boost your employee engagement

Employee engagement isn’t something you boost once; it’s an ongoing process. As Gallup’s report shows, the cost of disengagement is simply too high to ignore. By reaching employees where they are, facilitating a content-creating community, ensuring transparency, mixing up communication formats, avoiding information overload, and giving employees a voice, organizations can build a more connected, engaged, and productive workforce.

Netpresenter is the platform that helps you achieve all of this. Curious how it can help you improve? Request a 30-minute demo for free or take a self-guided tour today!

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